Noel & Co.'s gift giving guide featuring companies that make a positive impact

Noel & Co.’s Gift Giving Guide


With the holidays quickly approaching, you’re likely rushing to buy the “perfect” gift for friends and family (and before the buying “rush” that is Christmas season).

The holidays are a great opportunity to support companies that care, from their community …

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Optimizing Your Blogs For SEO Success


This blog’s advice comes in the form of some SEO work.

We’re specifically talking about optimizing your blog posts, and one easy way to do that is through writing the proper title and meta tags.

Yes, we mean this:

If …

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District C: Young Minds, Brilliant Ideas


At Noel & Co., we work to empower our clients with strategies that work.

It’s why we conduct thoughtful market research and create grounded marketing strategies. 

It’s why Christina and Kayleigh do a lot of work within FYSO, a pre-accelerator …

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What’s Your Unique Selling Proposition (USP)?


Over the last few months, we’ve been asking you to better understand your market.

What do your customers care about? How are your competitors providing value? 

These are invaluable steps in a market research process, and it’s something that should …

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The Benefits of a GTM Plan


Whenever people read about our services and how we help mission-driven businesses and entrepreneurs create clever Go-To-Market (GTM) plans, they usually ask us two things:

  1. What is it?
  2. Why should I create one? 

If you are wondering why you should …

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What’s Your Elevator Pitch?


“So, tell me about what you do.”

Whether it’s from family, friends, or even potential customers, it’s likely you’ve gotten this question at least once in your life. 

And, if we’re being honest, a lot of us probably had this …

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Why Should I Create a GTM Plan?


At Noel & Co., one of the things we do is help businesses with a great idea, service, or product bring that feature to their market in a clever, thoughtful, and sustainable way. 

But when we start working with a …

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What is a Go-to-Market Plan?


So, you just spent the last few years workshopping a new product.

Or maybe you’re a new business that’s ready to take the world by storm with your unreal, value-driven service.

You conducted all of the market research you could. …